Market Status and Future Trends Analysis of LED Chips for Display Screens
The LED display market was greatly favored by the market in 2015 with small pitch and high scratch quality products, and showed significant growth in the future, with the hottest being the Chinese market. Other markets including Southeast Asia, Northeast Asia, North America, Europe, the Middle East, and South America, where the 2016 Olympic Games were held in Brazil, have also rapidly opened up the small pitch LED display market. The author interviewed LED chips and related manufacturers both domestically and internationally, providing the latest market intelligence and trend analysis.
At present, LED display screens (LED advertising billboards, LED displays) are mainly divided into indoor screens and outdoor screens, and the main buyers are commercial space operators, used for public space advertising films and advertising poster rotation. In the past, products in this field were mainly low-end LED products, with large spacing between LEDs and relatively low resolution within the same size scratch surface, and fewer LEDs were used. But thanks to the advancement of LED chips and packaging technology, the spacing between LEDs used for marking can be reduced, and small pitch LED displays can have higher resolution. Viewers can feel a significant improvement in marking quality as long as they compare and observe with their own eyes, and more and more high-end market buyers are placing orders.
The small pitch LED market has experienced rapid growth in just three years. The main manufacturers in the Chinese market include Liade, Zhouming Optoelectronics, and others, while representatives of Taiwanese manufacturers include Yiguang, Hongqi, and others. The achievements of these LED manufacturers in the global LED display field are evident, and international giants such as Barco and Daktronics are already leading LED display manufacturers in stages, theaters, sports venues, public and commercial spaces. In recent years, they have also entered the small pitch LED display market, driving a new wave of business opportunities.